This collaboration between the french house and the american artist is really interesting and significant on the high-fashion market, and sneaker market. It means that sneaker culture and sneaker market (sportswear one) as we knew it are dead. The mass market is gonna totally absorb it. And it means also lots of thing about the fact that LOUIS VUITTON wants to extend his consumer targets. LOUIS VUITTON want to have this new consumer : older with some money, and a new fashion culture. Coming out in June 2009 get your funds ready!!!
-larry-
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